Jefferson Starship, the Grateful Dead, Boz Scaggs, and Country Joe McDonald played a one-night show at San Francisco's Moscone Center in May of 1982 to benefit the Vietnam Veterans Project, a coalition of organizations that worked to improve the image of veterans. With 15,200 people in attendance, the show raised over $270,000 for the cause.
Randy Tuten is the only poster artist whose work spans five decades of design for The Fillmore. The 23 year-old San Francisco native was hired by Bill Graham in January, 1969, and their mutual taste for traditional, readable design style led to a long-lasting work relationship. Although influenced by the compositions of "Fillmore Five" artists Mouse, Kelley and Griffin, Tuten avoided "... Heavy meaning in my posters." Tuten's style reflected his skill as a draftsman, and his designs evolved into an eclectic mix of graphic imagery, lettering and photographs.