John H. Myers alluded to the recent appearance of photography in poster art with his stylized adaptation of The Mothers' portrait. In a nod to the needs of the synagogue located next door to the Fillmore, Bill Graham made an arrangement to move his concerts to the Scottish Rites Temple on High Holy Days. For this and all concerts conflicting with the Holy Days, Graham had two trucks ready to shuttle patrons to the right hall.
The postcard was printed once by West Coast Lithograph with the post-concert 3rd printing of the poster. It is on uncoated index and measures 5 1/16" x 7 15/16".