David Singer and photographer Jim Marshall designed one Aretha Franklin poster that was used for concerts at two different venues. BG272-A advertised the Diva's one-show-only performance at the Century Plaza Hotel in L.A. on February 27, 1971. The next weekend, Franklin plus the entire billing from the L.A. gig appeared at the Fillmore West for a three night engagement.
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The 1st printing poster (see BG272) has a hot pink rectangle at the bottom of the poster in which the concert and ticket outlet information is located. It measures 14" x 21" and was printed before the concert.
The 1st printing A variant is differentiated by its white rectangle in which the concert and ticket outlet information is located. It measures 13 15/16" x 21" and was also printed before the concert.
During his Fillmore era, from 1969-1971, Singer created more posters for Graham than any other artist. Singer's posters are notable for his use of collage, incorporating thousands of images clipped from magazines spanning several decades. He developed a format that included a stunning variety of lettering styles, applying them in close relation to the theme or subject of a poster.