Rowe added Deco streamlining to his final Fillmore West poster, done in the style of a Broadway show poster. Cactus headlined with cult-favorites Flamin' Groovies.
The handbill was only printed once before the concert. It presents a calendar of upcoming Bill Graham events on the reverse and measures 4 5/8" x 7".
There were also some pre-concert double-sized postcard mailers printed that were conjoined with the BG283 image. They measure 9 1/4" x 7".