Everything about this Randy Tuten artwork was sleek; the passenger train express, the industrial ductwork and the nose-diving blimp. The more liquid lettering, advertising The Jeff Beck Group, Aynsley Dunbar and Zephyr, a short-lived bluesy-rock band from Colorado, provided decorative counterpoint to the mechanical systems.
Randy Tuten is the only poster artist whose work spans five decades of design for The Fillmore. The 23 year-old San Francisco native was hired by Bill Graham in January, 1969, and their mutual taste for traditional, readable design style led to a long-lasting work relationship. Although influenced by the compositions of "Fillmore Five" artists Mouse, Kelley and Griffin, Tuten avoided "... Heavy meaning in my posters." Tuten's style reflected his skill as a draftsman, and his designs evolved into an eclectic mix of graphic imagery, lettering and photographs.