S.N.A.C.K. - Students Need Athletics, Culture, And Kicks, was a project of Bill Graham to give back to the San Francisco community. When city budget cuts meant an end to all extracurricular activities in schools, he staged a concert with 11 performers and over 50 guest celebrities. 50,000 attendees at S.N.A.C.K. at Kezar Stadium raised enough money to keep extracurricular activities in San Francisco schools going for one year.