BG165 marked the triumphant return of Janis Joplin to San Francisco. Joplin's personality transcended the confines of Big Brother & the Holding Co., and, on her way to a successful if brief solo career, she became one of the first superstars to emerge from California's counter-culture. Bill Graham didn't care for this Tuten poster because he couldn't "... read my &$%@ poster!"
The postcard was only printed once before the concert. It measures 4 5/8" x 7".
There were also some pre-concert double-sized mailers printed that were conjoined with the BG165 image. They measure 7" x 9 1/4".
Randy Tuten is the only poster artist whose work spans five decades of design for The Fillmore. The 23 year-old San Francisco native was hired by Bill Graham in January, 1969, and their mutual taste for traditional, readable design style led to a long-lasting work relationship. Although influenced by the compositions of "Fillmore Five" artists Mouse, Kelley and Griffin, Tuten avoided "... Heavy meaning in my posters." Tuten's style reflected his skill as a draftsman, and his designs evolved into an eclectic mix of graphic imagery, lettering and photographs.